Top 10 Best-Selling Toys in G.B. in Q1 2018

Rank Item Description Category Corporate Manufacturer
1 L.O.L. SURPRISE! PETS BLIND PACK ASSORTMENT PLAYSET DOLLS & COLLECTIBLES MGA ENTERTAINMENT
2 L.O.L. SURPRISE! CONFETTI POP ASSORTMENT PLAYSET DOLLS & COLLECTIBLES MGA ENTERTAINMENT
3 L.O.L. SURPRISE! LIL SISTER ASSORTMENT PLAYSET DOLLS & COLLECTIBLES MGA ENTERTAINMENT
4 L.O.L. SURPRISE! DOLL ASSORTMENT PLAYSET DOLLS & COLLECTIBLES MGA ENTERTAINMENT
5 MINIFIGURES BATMAN SERIES 2 STANDARD BUILDING SETS THE LEGO GROUP
6 FINGERLINGS BABY UNICORN ASST ROBOTIC/INTERACT PLAYMATES JAZWARES
7 PAW PATROL VEHICLE AND PUP PS VEHICLES SPIN MASTER
8 L.O.L. SURPRISE! BIG SURPRISE BALL PLAYSET DOLLS & COLLECTIBLES MGA ENTERTAINMENT
9 L.O.L SURPRISE! PEARL DOLL ASSORTMENT PLAYSET DOLLS & COLLECTIBLES MGA ENTERTAINMENT
10 PIKMI POPS SINGLE SMALL PACK TRADITIONAL PLUSH FLAIR PREZIOSI GROUP

Source: The NPD Group / G.B. Market Overview, Q1 YTD data

To learn more about the G.B. toy market, contact NPD at Melissa.symonds@npd.com.

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