The foodservice landscape is shifting around the globe. The supply chain is evolving, consumer needs and tastes are changing, the channels offering foodservice are plentiful, and technology is enabling convenience and service at the speed of light. Whether you’re a foodservice distributor, manufacturer, or operator, navigating the new landscape can be a challenge—but that’s where The NPD Group comes in. We’ve been tracking every aspect of the industry for more than 40 years, from sizing gaps and opportunities, to assessing your market share, to determining what operators actually buy, and tracking consumer purchasing trends over time.
Foodservice in Europe: Current realities, future possibilities
Based on actual operator sales data collected in Europe, North America, and the United Arab Emirates, NPD’s foodservice benchmarking service, SalesTrack®, reports monthly and weekly same-store sales, ticket and average ticket trends for the total market, market segments, and competing chains.Contact us
This receipt-scanning service delivers granular insights by capturing scanned receipts for food and beverage purchases from thousands of receipts every day. Data includes full details on items purchased, including pricing, identification of combo purchases and multiple purchases of the same product, beverage brand and volume information, method of purchase, and more.Contact us
Improve your marketing and product development by leveraging our advanced data techniques and proprietary solutions to predict areas of risk and growth. Uncover the “why behind the buy."
- Penetration and Frequency
Penetration and Frequency
Understand the consumer trends that drive operator and product performance as input for your growth strategy.Contact us
- Experience Impact
Prioritise and optimise the in-store eating and drinking out experience dimensions to increase satisfaction and compel consumers to come back.Contact us
Explore consumer loyalty to a market segment or chain compared to competition. Operators and manufacturers use this solution to understand their customers’ visits to key competitors.Contact us
- Consumer Segmentation: High/Medium/Low Usage
Consumer Segmentation: High/Medium/Low Usage
Develop a tailored strategy based on a behavioural segmentation of the market. This solution groups consumers according to their annual foodservice visits to help you profile and understand core consumers.Contact us
- Cohort Forecasting
Understand how future market size and growth will change the landscape in your foodservice business to assess your challenges and opportunities.